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Monday, June 25, 2012

Ad Quiz #18 Tit-Bits...Shot from what now? (SOLVED!)

Some ad copy just brings out the best in me. Then again, I would think any ad that using an image of a child and a reference to a gun...funny. See if you can guess the product.
Can you guess the product?

TO SEE THE SOLUTION...Click "Read More" Below



Those Quaker Oats!  This ad was from a religious magazine from 1914. Click the image for a read-able version.





3 comments:

  1. They look like pistachios. Not sure what shooting them from a gun would do.

    ReplyDelete
  2. @ Retro Hound:

    I live about 25 miles from the old Quaker Oats factory over in Akron Ohio, and had the opportunity to tour it many years ago. It was converted to a really unique boutique-type shopping destination and after a few decades, has been re-imagined into the new Quaker Square Inn at the University of Akron.
    http://en.wikipedia.org/wiki/Quaker_Square

    I found an article that explains the hugely successful "shot from guns" ad campaign, that started in 1913 and increased Quaker's sales by more than 30-fold.

    Look for the 2nd sub-heading called "So What Is Needed To Pop These Grains?"
    http://www.dewsworld.com/FPuffedGrain.html

    ReplyDelete
  3. Quakers, shot from guns, I don't know, something doesn't compute!

    ReplyDelete

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